PLANS

Plans that scale with your research needs

Reach your user insights faster with the right Wondering plan for your team.

Explore

For small teams getting started with user research.
$149
per month
Start free 7 day trial
1 study/month
Open-ended, multi-choice, rating questions,  live website, image and prototype tests
AI generated follow-up questions
AI study builder
Audio & text responses
Recruit participants in-product, via link or from our panel
50K monthly unique visitors for in-product targeting
Export data via CSV
User role management
Pay as you go panel credits
Unlimited seats

Participant panel

Rapidly recruit over 200K participants from our global panel.
$5
per study response
Start free 7 day trial

Compare the plans

Explore

Scale

Usage
Studies
1 study / month
Custom studies
User seats
Unlimited
Unlimited
Multiple workspaces
Participant recruitment
Recruit via our panel
Panel credits
Pay as you go
Panel credits included
Recruit via unique link
Recruit on website (in-product)
Monthly unique visitors for web targeting
50K / month
Custom
Panel screeners
Coming soon
Study blocks & settings
AI study builder
Audio & text responses
AI follow-up questions
Rating scale questions
NPS questions
Open text questions
Multi-choice questions
Image tests
Prototype tests
Live website tests
Real-time moderation in 50+ languages
AI analysis
Transcribe responses with AI
Translate responses with AI
Exclude participants from results
Summarize responses with AI
Thematic analysis with AI
Highlight responses with AI
Generate findings with AI
Results filtering
Coming soon
Customization
In-product widget customization
Remove Wondering branding
Security
SSO
Google only
Okta & Google
SOC2 Type II compliance
SOC2 reporting
Data retention controls
User permission management
Project access controls
Support
Help center
In-product chat
Email
Dedicated Slack Channel
Custom
Installation & onboarding support

Basic plan

$96/year
Basic features for up to 10 users with everything you need.
Get started

Business plan

$192/year
Advanced features and reporting, better workflows and automation.
Get started

Enterprise plan

$384/year
Personalised service and enterprise security for large teams.
Get started
User access
Basic features
Saved reports
10
20
Unlimited
Individual data
20GB
40GB
Unlimited
Support
Automated workflows
200+ integrations
Reporting and analytics
Analytics
Basic
Advanced
Advanced
Export reports
Scheduled reports
API access
Advanced reports
Saved reports
Customer properties
Custom fields
User access
SSO/SAML authentication
Advanced permissions
Audit log
Data history

You'll be in great company

"Before using Wondering it would take a long time to complete research projects. With Wondering's AI we can conduct and analyze prototype tests with our users within a day, and sometimes within hours. It has made it easier for us to run user research studies more regularly."

Ajay Shah
Senior Product Designer

Frequently asked questions

What is a study?

How does Wondering's pricing work?

How much does Wondering cost per user?

Do the prices include VAT?