Given a prompt outlining what topic you want to research, Wondering's AI Study Builder generates tailored research studies that follow best research practices in as little as 10 seconds.
For some inspiration on how to structure your study generation prompts, here are seven types of studies you can create using the AI Study Builder, along with example prompts to inspire your own research.
1. Uncover unmet customer needs With the AI Study Builder, you can quickly generate a study that dives into your users’ pain points, giving you clear insights into what needs your product does not yet meet.
Here’s an example prompt you can use if you want to uncover unmet customer needs:
Create a study to explore the key challenges and needs users experience when interacting with our mobile banking app. Include questions about ease of use, common frustrations, and overall satisfaction with the app’s features. Gather both qualitative feedback and quantitative ratings. Gather ideas for how we can improve the app for the participants further.
2. Identify favorite features If you’re a product marketer looking to highlight your product’s most valued features, it’s essential to know what stands out to your users. The AI Study Builder can help you identify which features your customers love the most, guiding your marketing efforts.
Here’s an example prompt you can use if you want to identify favorite features:
Create a study to measure user preferences for three new features in our project management software: integrated calendar view, task suggestions powered by AI, and improved collaboration tools. Include questions comparing these features and ask for feedback on their usefulness and likelihood of adoption.
3. Spot changing needs and behaviours As user behaviors and expectations change, keeping track of new trends can help your product stay competitive. The AI Study Builder enables you to create studies that monitor how user needs change over time, helping you spot key trends early.
Here’s an example prompt you can use if you want to spot emerging trends:
Develop a study to uncover changes in how millennials use social media today compared to 6 months ago. Focus on which platforms they prefer, how much time they spend online, and their engagement with new features or platforms. Incorporate both quantitative metrics and open-ended questions to capture deeper insights.
4. Pinpoint usability issues With the AI Study Builder, you can quickly generate usability studies that help you pinpoint exactly where users encounter friction and prioritize improvements.
Here’s an example prompt you can use if you want to pinpoint usability issues:
Create a usability study focused on our website’s checkout process. Ask users to complete a purchase and provide feedback on any obstacles they encounter, from payment options to the clarity of instructions.
5. Get a pulse-check on sentiment After releasing a new feature or update, it’s important to understand how users are responding. The AI Study Builder helps you gather immediate feedback from your customers, allowing you to adjust quickly if needed.
Here’s an example prompt you can use if you want to get a pulse-check on sentiment:
Design a sentiment analysis study to capture user reactions to our most recent app update. Include questions about their satisfaction with new features, ease of use, and overall app performance. Add an open-ended question for users to share any concerns or additional feedback.
6. Address pricing pain points Understanding how customers feel about your pricing model can provide valuable insights that guide your pricing strategy. The AI Study Builder helps you assess how satisfied your users are with your pricing and what changes might improve their experience.
Here’s an example prompt you can use if you want to address pricing pain points:
Create a study to assess customer opinions on our new subscription pricing model for the online learning platform. Include questions on willingness to pay, perceived value of the offered features, and how our pricing compares to competitors.
7. Prioritize feature development When there are countless customer requests for new features, it can be difficult to decide where to focus your development efforts. The AI Study Builder allows you to prioritize these requests by gathering user feedback on which features they value most.
Here’s an example prompt you can use if you want to prioritize feature development:
Create a study to gather and rank customer requests for new features in our SaaS platform. Ask users to rate the importance of each feature and provide feedback on how it would impact their workflow. Include an option for users to suggest additional features.
With the AI Study Builder, you can create powerful research studies in just a few seconds, turning your research goals into structured studies. Try it today to start using AI to help you design and create user research studies in seconds. We can’t wait to hear about what you create!